Listing Anticipation Turned into 5.31% Engagement
The Challenge
Launching a token listing requires more than announcements — it needs to inspire excitement and long-term community engagement. The goal was to make the listing a catalyst for sustained market activity.
The Client
Libertum is an all-in-one tokenization platform, marketplace, and community hub. It democratizes access to Real World Assets, enabling users to tokenize, trade, and access liquidity across diverse assets globally.
Our Approach: The Two-Pillar Strategy
Strategic KOL Activation
We implemented a focused listing support campaign:
Curated Selection
5 strategic Twitter crypto influencers
Content Output
6 high-impact Twitter posts
Campaign Duration
Concentrated 1-week period
Exceptional Results
Achieved 5.31% engagement rate
Organic Growth Engineering
We developed a community-centric strategy with Platform Coverage:
- 3,000 targeted Telegram announcements
- 3,000 strategic Twitter engagements
- 30 active Telegram call groups
Key Success Factors
Strategic Listing Support
Real-time progress updates
Countdown-driven engagement
Community anticipation building
Interactive Content Strategy
Live data sharing
Community-driven discussions
Rumor-style engagement tactics
Dynamic Communication
Various messaging styles
Interactive content formats
Real-time community feedback
The Results
Market Performance
Volume Growth: 275.39% increase
Price Appreciation: 21.71% growthsome text
- Starting price: 0.06992 USDT
- Ending price: 0.07510 USDT
Engagement Metrics
Exceptional Engagement Rate: 5.31%
Platform Focus: Twitter + Telegram
Campaign Duration: 1 week
Community Response: High interaction with real-time updates
Key TakeawaysWhat Made This Campaign Work
Smart Content Strategy
Real-Time Updates
Live stats and countdowns drove engagement
Content Mix
Variety in messaging styles kept interest high
Pro Tip: Anticipation-building content outperforms standard announcements
Community Engagement
Focus on interactive formats
Regular progress updates
Active community participation
Message Strategy
The 40-40-20 Rule:
- 40% listing updates
- 40% community engagement
- 20% market insights
Pro Tip: Real-time data sharing builds trust and interest
Content That Drives Engagement
Countdown updates, not generic announcements. Interactive discussions, not one-way communications. Community involvement, not passive content
Remember
The key to a successful listing lies in building genuine community anticipation and maintaining transparent communication!
Conclusion
The campaign's success demonstrates how strategic community engagement and well-timed content can maximize listing impact.
By combining targeted influencer outreach with interactive community building, we achieved exceptional engagement rates while setting the foundation for sustained market presence.
